The practice has already proved immensely popular globally, especially in the Chinese games sector.įor more insights, download the free whitepaper: 3 Takeaways from the Booming Chinese Digital Games Market. The market is set to be boosted by the increasing prevalence of loot boxes purchasable in-game packs which contain a random selection of items, thus monetising users in-game. Hampshire, UK: 1 st May 2018: A new study from Juniper Research forecasts that the total digital games market will reach $160 billion by 2022, up from $117 billion this year. New Game Formats & Monetisation Strategies Boost Developer Prospects Loot Boxes & In-Game Spend Drive Digital Games Market: Surpassing $160 billion by 2022